Question: For this Assignment, you explore marketing channels and develop a list of what you consider to be the most important and useful digital marketing channels.

For this Assignment, you explore marketing channels and develop a list of what you consider to be the most important and useful digital marketing channels.

To prepare:

  • Review The 51 Most Effective Marketing Channels of the Year provided in this week's Learning Resources.
  • Review 11 Marketing Objectives to Guide your Next Digital Strategy Meeting provided in this week's Learning Resources.
  • Review and familiarize yourself with the Digital Marketing Channels Template, provided in this week's Learning Resources.
  • Using the information from this week's Leaning Resources and your own research, complete the Digital Marketing Channels Template, with your top ten list of digital marketing channels. Complete the template by adding the following relative to each of the ten digital marketing channels you select:
    • Category
    • Objective
    • Budget (free or paid?)
    • Type(s) of media
    • Service (yes/no)
    • Transactional (yes/no)
    • Delivery (yes/no)
    • Physical (yes/no)

By Day 7

Submit your completed Digital Marketing Channels Template. Use APA format to provide specific references to any resources.

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