Question: For this final discussion board, please review first this article Rugman and Verbeke JIBS Paper.pdf Note: the PDF is accessible for read out loud I

For this final discussion board, please review first this article

Rugman and Verbeke JIBS Paper.pdf

Note: the PDF is accessible for read out loud

I was able to review an earlier version of the paper when I met Alan Rugman back in 2002 and a couple of years later I collaborated with Alain Verbeke and Jim Chrisman in a research project that ended as a book chapter.

Even though, the article relied on 2001 data, the main aspects to promote regionalization still persist today.

What is required for you to do?

A) Create a thread where you can provide an answer to the following questions:

1. Why do you believe a Multinational entity like Wal Mart cannot replicate its dominance in European and Asian markets?

2. What can be the reasons for the Coca Cola Co. (soft drinks) and Intel (microchips) to properly compete in all the global markets?

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