Forum 5. Marketing Strategy (MKT 350). UTH Florida University.

"The strategic game in the Smartphone market"
Explore recent news from the big competing brands in the smartphone market, (Do not use only Samsung and Apple) Analyze this news and identify at least two of the many strategies that you learned in this module being used in the published case that you found.

Share the link, and comment on your conclusion of the situation, underlining the two strategies that you are exemplifying.