Question: Franklin, a manager at an e - commerce site, announces that employees who run ad campaigns resulting in $ 5 , 0 0 0 or

Franklin, a manager at an e-commerce site, announces that employees who run ad campaigns resulting in $5,000 or more in sales will receive a $250 bonus. Shortly afterwards, three employees develop ad campaigns which are eligible for this bonus. Franklin is motivating his employees based on
Multiple Choice
behavior modification.
Theory Z.
Theory X.
equity theory.
job enlargement.

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