Question: From a resource based view, Google's and Facebook's executives and lawyers would argue that their firms success is due to their development of valuable, rare,
From a resource based view, Google's and Facebook's executives and lawyers would argue that their firms success is due to their development of valuable, rare, and hardtoimitate organizational resources and capabilities. Thy ask: What is wrong with developing excellent resources and capabilities following the VRIO criteria? Do you agree or disagree with their view?
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