Question: From customer perspective, A. discuss how ethics can play a role in customer relationship management, and how organizations can adopt an ethical approach to customer

From customer perspective,

A. discuss how ethics can play a role in customer relationship management, and how organizations can adopt an ethical approach to customer interactions that aligns with the values and expectations of their customers.

B. discuss how organizations can adopt a values-based approach to corporate social responsibility that aligns with the values and expectations of their customers, and how this approach can help to build long-term relationships with customers.

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