Question: Given CTR = 2%; Impressions = 300, Cost per click = $0.50. How much is the total cost for this campaign? You need to show
Given CTR = 2%; Impressions = 300, Cost per click = $0.50. How much is the total cost for this campaign?
You need to show the calculation work to get full credit, not just the answer.
Formulas:
CTR = #clicks/#impressions
Total Cost = #clicks x Cost-per-click
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