Question: Given the financial data in the popup window, , for Disney (DIS) and McDonald's (MCD), compare these two companies using the following financial ratios: debt

Given the financial data in the popup window,

,

for Disney (DIS) and McDonald's (MCD), compare these two companies using the following financial ratios: debt ratio, current ratio, total asset turnover, financial leverage component (equity miltiplier), profit margin, and return on equity. Which company would you invest in, either as a bondholder or as a stockholder?

Disney

McDonald's

Sales

$48,801

$28,122

EBIT

$12,153

$8,217

Net Income

$7,492

$5,518

Current Assets

$15,139

$5,023

Total Assets

$84,075

$36,589

Current Liabilities

$13,224

$3,109

Total Liabilities

$39,234

$20,564

Equity

$44,853

$15,975

Values are expressed in millions of dollars.

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