Question: Given the following data from a recent Comparative Competitive Efforts page in the CIR:INTERNET SEGMENTRetail Price ( $ per pair ) Search Engine Advertising (

Given the following data from a recent Comparative Competitive Efforts page in the CIR:INTERNET SEGMENTRetail Price ($ per pair)Search Engine Advertising ($000s)Free ShippingS/Q RatingModel AvailabilityBrand AdvertisingCelebrity AppealBrand ReputationOnline Orders (000s)Pairs Sold (000s)Market Share (%)YourCompany$66.006,000No6.330013.000707053953910.0%IndustryAverage$76.286,225None6.330014,3501117653853810.0%Based on the above data for your company, which of the following statements is false?Next-Your Company vs. Ind. Avg.-13.0%-3.6%Same0.0%0.0%9.4%-36.9%-7.9%+0.2%+0.2%0.0%ids Your company's branded sales volume and market share in the Internet segment were negatively impacted by your company's low celebrity appeal rating. Your company had a price-based competitive disadvantage of 13.0%.Your company's branded sales volume and market share in the Internet segment was unaffected by your company's $/Q rating and model availability, which were both "average." Your company's percentage competitive advantages

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