Question: Given the following responses from a survey, prepare a coding scheme (accurately labeled etc.) that prepares the data for entry into SPSS . Also provide
Given the following responses from a survey, prepare a coding scheme (accurately labeled etc.) that prepares the data for entry into SPSS. Also provide the resulting coding matrix with 6 rows and 6 columns. Ensure that you define your coding schemes.
Respondent Sex Seen Ad Tried Product Age Income
1 male yes yes 28 40,000
2 female no no 40 32,000
3 female yes no 50 55,000
4 male no yes 20 25,000
5 male no no 35 45,000
6 female yes yes 23 21,000
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