global pricing is one of the most critical and complex issues in international marketing. Price is...

   

Transcribed Image Text:

global pricing is one of the most critical and complex issues in international marketing. Price is the only one marketing mix instrument that creates revenues. All other elements entail costs. A company's global pricing policy may make or break its overseas expansion efforts. Thse are the factors to be considered in the development of a global pricing strategy political, social, economic and technological The price of Starbucks latte in china is broken down by costs. • other operating expenses $0.23 6% • equipment costs $0.17 4% • tax $0.24 5% • general and administration $0.28 6% • labor $0.41 9% • raw material $0.64 13% • store operating expenses $0.72 15% profit $0.85% 18% • rent $1.25% 26% net = to 100% due to rounding $4.80 which factors did you (would you) take into consideration for your pricing strategy of the single nerve brewer in the area/region of South Atrica why do you feel it was the most signiticant? global pricing is one of the most critical and complex issues in international marketing. Price is the only one marketing mix instrument that creates revenues. All other elements entail costs. A company's global pricing policy may make or break its overseas expansion efforts. Thse are the factors to be considered in the development of a global pricing strategy political, social, economic and technological The price of Starbucks latte in china is broken down by costs. • other operating expenses $0.23 6% • equipment costs $0.17 4% • tax $0.24 5% • general and administration $0.28 6% • labor $0.41 9% • raw material $0.64 13% • store operating expenses $0.72 15% profit $0.85% 18% • rent $1.25% 26% net = to 100% due to rounding $4.80 which factors did you (would you) take into consideration for your pricing strategy of the single nerve brewer in the area/region of South Atrica why do you feel it was the most signiticant?

Answer rating: 100% (QA)

The best course of action before placing your price is doing your market research There are usually a lot of factors to consider when putting out your ... View the full answer