Question: Golden Harvest is a restaurant located inside a five - star hotel. It caters mainly to customers who are concerned about quality dining rather than
Golden Harvest is a restaurant located inside a fivestar hotel. It caters mainly to customers who are concerned about quality dining rather than the prices. In this scenario, which of the following will be a part of Golden Harvest's strategic group?
a premium rooftop restaurant in the same city
a nearby fastfood restaurant
a mobile food cart parked opposite to the fivestar hotel
a food kiosk in an adjacent subway station
While implementing strategic group mapping for the US domestic airline industry, two strategic groups become apparent: lowcost pointtopoint airlines Virgin Atlantic, Alaska Airlines, JetBlue, and Southwest Airlines versus differentiated airlines using a hubandspoke system American Delt the and United Which of the following statements is true about these two strategic groups?
Competitive rivalry between Virgin Atlantic and JetBlue is likely to be higher than that between American and Southwest Airlines.
American, United, and Delta Airlines will be affected differently by Porter's five competitive forces.
Competitive rivalry between Virgin Atlantic and Delta Airlines is likely to be higher than that between American, Delta, and United. Competitive rivalry between Virgin Atlantic and JetBlue is likely to be higher than that between American and Southwest Airlines.
Alaska Airlines and Delta Airlines will be affected by the external environment in very similar ways.
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