Question: Good morning, What is the difference between Cost-Per-Point(CPP) and Cost-Per-Market? I'm trying to rank these magazines from most cost efficient to least cost efficient. Thank

Good morning,

What is the difference between Cost-Per-Point(CPP) and Cost-Per-Market? I'm trying to rank these magazines from most cost efficient to least cost efficient.

Thank you, I appreciate the hard work you guys do.

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