Good strategy execution requires that top management be deeply involved in directing the proper kinds and amounts of resources to the enterprise's various organization units and strategy$-$critical value chain activities $.$ because

$$ it helps focus organizational attention on prudent spending practices and reinforce a company's push for operating in a very cost$-$efficient manner.

wise resource all$$cation and tight budget control are management's two most powerful techniques for promoting first$-$rate strategy execution at the lowest feasible cost.

such top management involvement is essential for a company to achieve a competitive advantage over rivals based on superior resources and capabilities.

how financial and organizational resources are being allocated provides company personnel with guidance from top executives about which activities are more important and which ones are less important.

changes in strategy and efforts to improve execution of an existing strategy typically entail budget reallocation and resource shifting$--$some organizational units $($especially those performing executioncritical activities in the new strategy$)$ may need additional resources whereas previously important units with a lesser role in the new strategy may require fewer resources.