Question: Google stats that the Google Ads Keyword Planner tool is a useful resource for building strong keyword lists and helping to get your PPC campaign
Google stats that "the Google Ads Keyword Planner tool is a useful resource for building strong keyword lists and helping to get your PPC campaign off to a running start." In developing a PPC campaign, an advertiser should consider all of the following information that can be provided by a tool such as Google's Keyword Planner, except
average monthly searches
conversion rate for keywords
suggested bid
level of competition
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