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Guth and Tagiuri (1965), in their paper, Personal Values and Corporate Strategy , argued that corporate strategy may also be influenced by the personal values

  1. Guth and Tagiuri (1965), in their paper, Personal Values and Corporate Strategy, argued that corporate strategy may also be influenced by the personal values of those who are charged with the formulation of strategy.

Discuss how Mr. Ismail Singh's personal values and orientation influenced the development of Zoom Trucking Company and Singh Transport Company.

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