Question: hapter 2. Case Problem 1. Pelican Stores. Read the case problems in your textbook. Answer the following questions: Use the tabular and graphical methods of

hapter 2. Case Problem 1. Pelican Stores. Read the case problems in your textbook. Answer the following questions:

Use the tabular and graphical methods of descriptive statistics to help management develop a customer profile and to evaluate the promotional campaign. At a minimum, your report should include the following:

  1. Percent frequency distribution for key variables.
  2. A bar chart or pie chart showing the number of customer purchases attributable to the method of payment.
  3. A crosstabulation of type of customer (regular or promotional) versus net sales. Comment on any similarities or differences present.
  4. A scatter diagram to explore the relationship between net sales and customer age.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Law Questions!