Having considered the articles $($in appendix $1),$ conduct a brief RBV and VRIO analysis on Optus. The security breach is recent, but Optus $($i$.$e$.,$ Singtel Optus Pty Ltd$),$ has been around since $1991($or $1981$ depending on what you consider to be the starting point$).$ What are the strengths and opportunities for the telco? Clearly there are some weaknesses Optus faces too. Choose mainly to focus on the former parameters, but you can include some of the latter parameters $($i$.$e$.,$ weaknesses$)$ of the company. You may find other sources of information to support your arguments.