Question: HBSP Case: IMAX: Larger than Life ( Ivey Publishing #: 9 0 9 M 1 9 ) What industry does IMAX compete in ? Analyze

HBSP Case: IMAX: Larger than Life (Ivey Publishing #: 909M19)
What industry does IMAX compete in? Analyze the structure of that industry employing the 5-forces model. Is it an attractive industry?

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