help me sum it up in a paragraph

Target Segments:$1-$ Mountain, $2-$ Speed, $3-$ Recreation

Serene

$[$modified$]$

Highpoint

$[$modified$]$

Fast Break

$[$new$]$

ESSENTIALS

Base components

yes

yes

yes

BIKE FRAME

Relaxed comfortable design for easy riding $($Comfort$)$

yes

no

no

Rugged agile design for rough terrains $($Rugged$)$

no

yes

no

Sleek aerodynamic design for speed $($Aerodynamic$)$

no

no

yes

CARBON FIBER MATERIAL

Standard

yes

yes

yes

TIRES

Hybrid $-$ road and off$-$road

yes

yes

no

Racing $-$ fast $($Comfort$,$ Aerodynamic$)$

no

no

yes

BRAKES

Precision

yes

yes

yes

HANDLEBARS

Basic straight $($Comfort$,$ Rugged$)$

no

yes

no

Comfort straight $($Comfort$,$ Rugged$)$

yes

no

no

Basic drop down $($Aerodynamic$)$

no

no

yes

GEARS

$14$ speed $(2$ x $7)$

yes

no

yes

$24$ speed $(3$ x $8)$

no

yes

no

SEAT

Polymer gel all$-$purpose

no

yes

no

Polymer gel comfort $($Comfort$,$ Rugged$)$

yes

no

no

Polymer gel racing $($Aerodynamic$)$

no

no

yes

ACCESSORIES

Reflectors $($front$,$ back, spokes, pedals, wheel rims$)$

no

no

yes

DECALS

Colorful thin brushstrokes

yes

yes

yes

SUSPENSION$/$SHOCK ABSORBERS

Front $($Comfort$,$ Rugged$)$

yes

yes

no

Price and Priority

Brand

Available for Sale

Retail Price

Price Rebate

Sales Priority

Serene

Highpoint

Fast Break

World Market

Modify Ad

Bike like a Pro

$[$Fast Break$]$

$[$modified$]$

Rapid Racer

$[$Fast Break$]$

$[$new$]$

Mention brand name

$1$

$1$

Local sales & service

$2$

$2$

Special price rebate

$3$

Picture of road race

$4$

$4$

Elite look $-$ a ride of distinction

$5$

$8$

Go anywhere on a durable carbon bike

$7$

The gym is wherever you take it

$3$

Lots of fun to ride

$6$

Roll fast with racing tires

$5$

Local Media

City

Cost

Bike like a Pro

Rapid Racer

New York City

$1,350$

$2$

$2$

Rio de Janeiro

$860$

$2$

$2$

World Market

Total number of inserts:$8$

Total local media expenses:$8,248$

Internet Marketing

Total internet marketing budget:$0$

Sales Channel

Open Store

World MarketOperational: New York City, Rio de Janeiro

Total store cost: $89,000$

Hire Sales and Service People

City

Annual

Salary

Total

Sales and

Service

People

Specialized Training with Quarterly Cost

$300$

$250$

$400$

$400$

Service

Recreation

Mountain

Speed

New York City

$33,280$

Rio de Janeiro

$13,000$

World Market

Total number of sales and service people in the prior quarter

$7$

Total number of sales and service people in the current quarter

$7$

Net change in number of sales and service people in region

$0$

Cost to employ sales and service people for the quarter

$45,430$