Question: help needed, please check answer, marketing help needed ty [Ad) Suppose the cost of a full-page color ad in the US national edition of The
help needed, please check answer, marketing help needed ty

[Ad) Suppose the cost of a full-page color ad in the US national edition of The Wall Street Journal (newspaper) is $327,897 and its U.S. audience size is 1,566,027. The cost of a full-page color ad in the U.S. national edition of Sports Illustrated (magazine) is $396,600 and has an audience size of 3,000,000. The cost of a 30-second ad on the most recent Super Bowl telecast is $7.000.000 and has an audience size of 100,000,000. Using this information, which metric should be used to determine the most efficient advertising media vehicle? O reach O frequency rating GRP O CPM
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