Here are five $(5)$ questions to guide your analysis of this case.

How would you characterize Alphabet$$s current level of diversification, and how did the organization achieve this? Do you think the firm is over diversified? Be sure to analyze the revenue data provided in the case and incorporate that into your response.

In the years leading up to $2015,$ which internal governance mechanism most heavily influenced Google$$s top$-$level managers to restructure the company and create a new parent holding company, Alphabet?

Briefly explain what type of structure the new Alphabet, Inc. is using, and describe four of the six specific outcomes top$-$level managers and analysts expected from this restructuring.

How has the relationship between structure and corporate$-$level strategy at Google changed over time? How have these transitions affected the organization, and how do you think Alphabet will respond to the new structure in the future?

Google, now Alphabet, is known for sponsoring quite a few $$moonshot$$ projects, which are bold, risky, and typically expensive explorations into innovations that will hopefully generate value$-$adding products and services but that may or may not pay out in the long run. Should investors support this type of project? Why or why not?