Hi, please help me to answer the following questions:

1. Describe four (4) task requirements for preparing the marketing mix

2.. What are three (3) required resources in implementing the marketing mix?

3. How do organizations monitor the marketing mix? List and describe three steps

4.. What are the possible effects of the following (3) factors on marketing outcomes? Provide an example for each:

(1). pricing policy

(2). promotional methods

(3). channels of distribution

5. A marketing mix should always be tested. Describe how (a) marketing mix components can be tested relative to each other, and (b) how their relative importance to the customer base can be tested?

Answer rating: 100% (QA)

Four task requirements for preparing the marketing mix are a Product Development This involves understanding customer needs and preferences conducting market research and developing products or servic... View the full answer