Question: hi pls help CASE STUDY 4 As we age, moving might feel harder. Our bones, joints and muscles may become weaker and affect our strength

hi pls help

hi pls help CASE STUDY 4 As we age, moving might

CASE STUDY 4 As we age, moving might feel harder. Our bones, joints and muscles may become weaker and affect our strength and flexibility to perform daily activities. MOVE MAX Anlene GOLD 5X Anlene COLD 5X Anlene Gold 5XTM is a scientifically formulated with milk powder, which comes with MFGM Activeand has no added sugars. Study* showed that participants who consumed 2 glasses of milk added with MFGM & important nutrients plus regular exercises had 2x the improvement in flexibility, 3X the improvement in balance and 40% more improvement in muscle mass Antene) OLD LOOK a) Marketers are scanning the global market for opportunities. The demographic changes such as long life expectancy give the opportunity for the company that is similar to Anlene Gold to penetrate the market. Based on case study four, discuss TWO (2) points how marketers position Anlene Gold to the senior citizen. (5 Marks) b) The marketers need to decide on the firm market segmentation based on the information that they gather internally or externally. Besides demographic segmentation, discuss TWO (2) other market segmentations for Anlene Gold

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