Hitz Video Rental is evaluating rental prices. Historical data show that Friday and Saturday have twice the rentals of other days of the week. The following information pertains to the store's normal operations per week:

 

Average rentals per day on Friday and Saturday	1,350
Average rentals per day on Sunday through Thursday	600
Store hours per day	12
Total units available for rent	10,000
Variable operating costs per hour	$43
Marketing costs per week	$1,900
Customer service costs per week	$250

 

The store manager wants to charge more for rentals on Friday and Saturday. What is the minimum price that should be charged during peak rental days?

Answer rating: 100% (QA)

To calculate the minimum price that should be charged during peak rental days Friday and Saturday we ... View the full answer