Question: Homework ( cont ' d ) 4 . The tapedata.xlsx file contains data for weeks during 2 0 0 9 - 2 0 1 1
Homework contd
The tapedata.xlsx file contains data for weeks during for the unit sales of tape, price charged, whether an ad campaign was run that week ad campaign and whether the product was displayed on the end of the aisle end cap Use this file to perform the following exercises:
a Does there appear to be an upward trend in sales?
b Analyze the nature of the monthly seasonality of tape sales.
c Does an ad campaign appear to increase sales?
d Does placing the tape in an endcap display appear to increase sales?
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