Question: How are consumers influenced by reference groups?any consumers provide reference groups with opinions on new products and services. [ B ] Consumers are prohibited from
How are consumers influenced by reference groups?any consumers provide reference groups with opinions on new products and services.
B Consumers are prohibited from dissociating themselves from reference groups.
C Consumers use the same criteria as their reference groups to make their own consumer decisions.
D Once consumers are associated with a reference group, they do not associate themselves with a secondary
group.
E Consumers are not influenced by reference groups
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