How are populations that dont have access to a landline or cellular telephones accurately represented in conducting

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How are populations that don’t have access to a landline or cellular telephones accurately represented in conducting polls that represent 6 billion citizens across the world

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Essentials of Marketing Research

ISBN: 978-0078028816

3rd edition

Authors: Joseph F. Hair Jr., Mary Wolfinbarger Celsi, Robert P Bush, David J. Ortinau

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Posted Date: Mar 27, 2024 10:47 AM

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How are populations that dont have access to a landline or cellular telephones accurately represented in conducting

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Introduction Conducting polls to represent 6 billion citizens across the world poses significant challenges especially when considering populations that dont have access to landline or cellular teleph... View the full answer

Essentials of Marketing Research

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