Question: How does real - time bidding function in programmatic advertising? A . Advertisers set pre - negotiated prices with publishers during fixed appointments. B .

How does real-time bidding function in programmatic advertising?
A. Advertisers set pre-negotiated prices with publishers during fixed appointments.
B. Advertisers manually choose ad spots based on broad audience categories.
C. Advertisers compete in automated, instantaneous auctions for ad views based on targeted user profiles.
D. Publishers dynamically adjust ad prices based on historical data, without involving auctions.
How does real - time bidding function in

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