How does Search Engine Optimization help the performance of a web site?

	A.	It determines the optimal amount of advertising that should be done with each browser that a customer may use.
	B.	It assesses the technology components of a web site and recommends the types of servers and software that should be used to support them.
	C.	It assesses which keywords are used to find the products or services a company offers using web searches, and makes sure those keywords are in as many pages on their site as possible.
	D.	It determines the optimal amount of data to collect from users during their web site searches.

	A.	Disintermediation of the supply chain for a company
	B.	Decrease manufacturers' logistics and customer service expenses.
	C.	Ability for companies to learn how customers internalize competitors' pricing and messaging.
	D.	Increase knowledge of price elasticity

Which of the following statements if true regarding the technology architecture for E-commerce applications?

	A.	Web servers handle the business logic behind E-commerce transactions
	B.	The Data tier allows for the storage of data for all finalized E-commerce transactions, and the application tier stores data that is used while an E-commerce transaction is underway
	C.	The server tier can consist of both web servers and application servers
	D.	The goal of E-commerce technology architecture is to limit the types of devices that can access a company's web site in order to make it easier to support the site.

The key areas of focus for Web 2.5 as we transition from Web 2.0 to Web 3.0 include the following, EXCEPT:

	A.	the infrastructure has been significantly built, and now the focus is on application development
	B.	getting users to provide user-generated content
	C.	Increased focus on mobile computing and technologies
	D.	utilizing virtualization, Cloud computing that leverages large data centers and the new 5G network to provide more services to web site users