Question: How does the American Marketing Association ( AMA ) define marketing? Question 1 9 Select one: a . Marketing is a philosophy, an attitude, a

How does the American Marketing Association (AMA) define marketing?
Question 19Select one:
a.
Marketing is a philosophy, an attitude, a perspective, or a management orientation that stresses customer satisfaction
b.
Marketing is an organization function and a set of processes implemented in order to ensure customer satisfaction
c.
Marketing refers to personal selling that focuses solely on selling goods, services, and/or ideas to customers
d.
Marketing involves building long-term, mutually rewarding relationships that are beneficial exclusively to the sellers

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