Question: How does the value proposition relate to the positioning? Group of answer choices The value proposition is a subset of the positioning. The value proposition
How does the value proposition relate to the positioning?
Group of answer choices
The value proposition is a subset of the positioning.
The value proposition is the same thing as the positioning.
The value proposition is more encompassing and includes the entire cluster of customer benefits.
The value proposition can be viewed as the conceptual opposite of the positioning.
The value proposition is a customerfacing statement whereas the positioning is a companyfacing statement.
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