Question: How should the Lindt company evaluate innovation diffusion for the Choco Wafer product. Motivate your answer with reference to the case study. ( 8 Marks

How should the Lindt company evaluate innovation diffusion for the Choco Wafer product. Motivate your answer with reference to the case study.
(8 Marks)
 How should the Lindt company evaluate innovation diffusion for the Choco

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