Question: How would you define Amazon's industry? What difficulties do you encounter identifying primary competitors and key lines of business? Given its Internet base, can Amazon's

  1. How would you define Amazon's industry? What difficulties do you encounter identifying primary competitors and key lines of business?
  2. Given its Internet base, can Amazon's success be easily duplicated by copying its web materials? If so, why has Amazon been so dominant in recent years?

please include references

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