Question: https://youtu.be/_FGUkxn5kZQ Please watch the Starbucks video found within the module. Starbucks is the largest coffee company in the world and Australia is one of the

https://youtu.be/_FGUkxn5kZQ

Please watch the Starbucks video found within the module. Starbucks is the largest coffee company in the world and Australia is one of the largest coffee consumer nations in the world. Would seem like a match made is heaven. Yes, Starbucks has had a rough time getting a footing in Australia. What are the lessons learned from the experience of Starbucks and other points from this chapter of your textbook that you would point out/ recommend if you were consulting with another USA based company looking to open locations abroad

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