Question: I am doing a Capstone project about NIKE Nike needs to implement changes in operations including foreign marketability. Most of sales are in US. One

I am doing a Capstone project about NIKE

Nike needs to implement changes in operations including foreign marketability. Most of sales are in US. One idea is to reach geographic markets in Europe and South America and could be through soccer ( the most popular sport in the world).

How can Nike and FIFA work together to reach this demographic

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