Question: i have a report later in consumer behavior, can you pls help me with this... thank you WHEN IS DISSONANCE MOST LIKELY? High Involvement or
i have a report later in consumer behavior, can you pls help me with this... thank you
WHEN IS DISSONANCE MOST LIKELY?
- High Involvement or Low Involvement Product?
- When alternatives are rated about equally, or when one alternative better?
pls. give me an example.. thank you
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