${?}_{{?}_{{?}_{?}}\text{i}\text{n}\text{c}\text{l}\text{u}\text{d}\text{e}\text{s}\text{t}\text{h}\text{e}\text{p}\text{a}\text{i}\text{d}\text{c}\text{o}\text{m}\text{m}\text{u}\text{n}\text{i}\text{c}\text{a}\text{t}\text{i}\text{o}\text{n}\text{m}\text{e}\text{s}\text{s}\text{a}\text{g}\text{e}\text{s}\text{t}\text{h}\text{a}\text{t}\text{i}\text{d}\text{e}\text{n}\text{t}\text{i}\text{f}\text{y}\text{a}\text{b}\text{r}\text{a}\text{n}\text{d}or\text{o}\text{r}\text{g}\text{a}\text{n}\text{i}\text{z}\text{a}\text{t}\text{i}\text{o}\text{n}\text{a}\text{n}\text{d}\text{a}\text{r}\text{e}\text{i}\text{n}\text{t}\text{e}\text{n}\text{d}\text{e}\text{d}to\text{r}\text{e}\text{a}\text{c}\text{h}\text{a}\text{l}\text{a}\text{r}\text{g}\text{e}\text{n}\text{u}\text{m}\text{b}\text{e}\text{r}of\text{p}\text{e}\text{o}\text{p}\text{l}\text{e}\text{.}}$

${?}_{{?}_{?}}{?}_{{?}_{?}}{?}_{{?}_{?}}{?}_i$ncludes the paid communication messages that identify a brand $or$ organization and are intended $to$ reach a large number $of$ people.

Advertising

Public relations

Professional selling

Sales promotion