Question: I need 15 slides that talks about each question Create a 15-20 slide PowerPoint presentation that summarizes your marketing plan analysis based upon the research



I need 15 slides that talks about each question
Create a 15-20 slide PowerPoint presentation that summarizes your marketing plan analysis based upon the research you have conducted. Slides should address each of the key areas listed below and should include speaker notes that explain how the company could have used what it learned about consumer behavior, product or service, and pricing to help it develop a marketing plan in order to meet the company marketing objectives and business needs. Include a slide at the end of the presentation to cite your research sources. Company Background: 1. Company name, vision, and mission. 2. Company marketing objectives. Consumer Behavior: 1. Describe the customer segments and target markets. 2. Describe characteristics of the target markets that will affect product/service and pricing decisions. 3. Describe how the company differentiates its product and positions its brand. 4. Describe a consumer buying behavior model for this company and brand Product or Service: 1. Describe the product mix. 2. Describe the product lines. 3. Describe the service processes. 4. Discuss physical evidence of service, service scape, and ambiance. 5. Discuss the roles of company employees in service delivery Price: 1. Define the company's pricing objectives and discuss whether the objectives are profit- or sales-oriented. 2. Provide example of current company pricing strategies. 3. Describe pricing tactics (discounts, etc.) that are used to drive short-term demand. Information to be Researched Research Findings Resource Citation Information Describe the customer segments and target markets. Admin, 2017 August 23 Unique iritersBay Blog. Retrieved October 11, 2019 from uniquewritersbay. Conduct draws psychographic approaches, segment draws near, and geographic methodologies. The Organization contacts poor people and working class salary workers in the general public who are keen on meeting their day by day Describe Among the few factors Walmart Marketing Mix - Understand characteristics of that influence the Walmarts Marketing Strategy ind). the target markets estimating choices, the Retrieved October 11, 2019 from that will affect 4Ps which incorporate corporatefinanceinstitute product/Service Place Price, Promotion and pricing and Product are decisions significant contingent upon the necessities of the clients the techniques will in general change Describe how the company differentiates its product and positions its brand Ferguson, E. (2019 July 17). Walmart inc's Marketing Mix (4Ps Analysis & Recommendations. Retrieved from Darmore 1. Ordinary Low Price EDLP 2. Market-situated valuing technique 3. Level rate fede membership evaluating procedure Describes 1. Brand Aspirationals - Wal-Mart Classifies Customers for consumer buying People with low wages Growth Ind. Retrieved October 10, behavior model for who are started on 2019. from retailwire this company and brand names: brand. 2 Value Sensitive Affluents - Wealthier customers area who love bargains 3. Worth Price Shoppers - Those with like low costs who can't manage the cost of significantly more Describe the product mix Heartcodes. (2018. October 21 Marketing Mix of Walmart Ps of Marketing Mix of Walmart. Retrieved from heartofcodes Electronics and Appliances Home and Furniture hems Clothes Baby and Toddler Toys and Video Games Auto and Tires and so forth Describe the product lines. Product offerings are a Heartofcodes. (2018, October 2). subset of the item blend Marketing Mix of Walmart. 4Ps of and incorporate a wide Marketing Mix of Walmart. Retrieved scope of items including from heartofcodes wearables, PCs and so forth Describe the service processes Top Ways Walmart is Changing How Customers Shop. Ind. Retrieved from corporate-walmart. Computer generated reality, computerized colleagues and helpful handheld applications all appeared in Walmart stores the nation over to convey on a guarantee Make shopping and working at Walmart simple for clients and partners the same Discuss physical evidence of service, service scape, and ambiance Clients is at the frontline McMillon, D. 2017 January 9, 3 of the administration and Predictions for the Future of Retail they are the practical from the CEO of Walmart. Retrieved objective and upgrading from corporate-walmart. their experience is the significant core interest Discuss the roles of As retail changes, and McMillon, D. (2016 October 6. How company Walmart changes with it. Walmart is Transforming to Better employees in workers can drive solid. Serve Customers. Retrieved October service delivery productive development 22, 2019, from corporate-walmart. by proceeding to work with discipline Gaffney, C. (2019, February 11). Definition of Profit-Oriented Price Strategy. Retrieved October 12, 2019, from befluent Define the The organization's company's pricing valuing procedures are objectives and pointed toward discuss whether augmenting deals while the objectives are being benefit arranged profit of sales simultaneously. The oriented regular low cost methodology is pointed toward expanding the volume of deals and simultaneously, by lessening the expenses related with sourcing promoting and different costs, they stay gainful Provide an The organization example of current proceeds with its company pricing evaluating technique of strategies being lower than rivalry by following its Everyday Low Prices (EDLP) system. Ferguson, E. (2019, July 17). Walmart Inc.'s Marketing Mix (4Ps) Analysis & Recommendations. Retrieved from panmore. Describe pricing The transient interest tactics (discounts. procedures incorporate etc.) that are used lessening costs during to drive short-term unique occasions, demand Christmas season separated from the ordinary low evaluating system McMillon, D. (2016 October 6). How Walmart is Transforming to Better Serve Customers. Retrieved October 12. 2019, from corporate-walmart. Research Summary: To build income and advantage Walmart is a worldwide retailer that utilizes a scope of showcasing strategies to utilize information investigates and market examination. The advertising blend and the way to deal with pull in shoppers among the various methodologies it utilizes are of crucial significance and are a significant part of its selling procedure. An assortment of methodologies is utilized in recognizing and portioning shopper objectives, including, conduct, psychographic, segment, and local procedures. As respects the segment approach, Wal-Mart regularly utilizes sex, age, identity, and phase of the family life cycle to choose its intended interest group. Maturing is one of the most broadly utilized segment pointers for ascertaining the size of the target crowd and buyer sections by organizations. Wal-Mart additionally utilizes sex to group the business sectors for its products that are more qualified. All in all, the eagerness of people to purchase items and administrations and their purchasing conduct changes anytime of development. This legitimately influences the income of an item. The distinction in the cosmetics and size of family units is regularly related to clients' buying conduct. Different ethnic gatherings have explicit tastes and desires that choose the quality and amount of merchandise of a business that they can purchase. By and large, the target market of Wal-Mart is essentially a lot of individuals: men, ladies, and youth who need the cash aside. Such clients are available in each topographical district in which the stores of the organization are available. Those buyers put forth a major attempt to pick up compensations for the acquisition of Wal-Mart items at generally low costs. The excellent products sold by Wal-Mart are satisfied with these clients. The continuing on buyers in focus and class are appreciative of Wal Mart's stores in numerous nations everywhere on the world for their products of high caliber. Clients who need the items, food, vehicle parts, and cleaners in the nuclear family put time and money aside by attempting to get it from the Wal-Mart stores. By receiving those methodologies, this way to deal with drive deals and streamline benefits permits Walmart to drive deals and advance benefits Step by Step Solution
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