Question: I need a report ( launching a product ) based on this structure INTRODUCTION 1 The aim of this report is for to summarise our

I need a report ( launching a product ) based on this structure
I need a report ( launching a product ) based on this
structure INTRODUCTION 1 The aim of this report is for to summarise

INTRODUCTION 1 The aim of this report is for to summarise our spending on Turbofizz in the last two 2 years and to make recommendations for the future budget allocations. PROMOTIONAL ACTIVITIES 3 Spending on sports magazine advertisements has risen by 150,000 Australian dollars 4 to 450,000 Australian dollars this year due as a result of an increase in advertising rates. 5 Over the same period only, we have raised spending on free samples at sports events by 6 150,000 Australian dollars to 200,000 Australian dollars because we have attracted too 7 many new customers as a result. 8 We have reduced doyn our spending on stands at trade fairs from 100,000 9 Australian dollars to 25,000 Australian dollars because trade customers are already being very familiar with the product. RECOMMENDATIONS 11 Our budget will rise up to 800,000 Australian dollars next year. I recommend 12 cutting the amount we spend on free samples and starting off advertising on television 13 in order to reach a wider public. 10 very a SILEN Slimchocs Low-calorie chocolate 5 Work in pairs. You work in the marketing department of Slimchocs, a company which makes low-calorie sweets. Your line manager has asked you to write a report on the promotional budget. Look at the information below, on which you have already made some handwritten notes, and answer these questions. 1 How has spending on different types of promotion changed between last year and this year? 2 What can you say to complete the comments on the first chart (you will have to invent ideas)? 3 How has the total budget changed, and how will it change next year? What recommendations can you make for spending next year? 50.000 Slimchocs - promotional spend very successful last year this year 40.000 30,000 not very reaching SUCCESSFUL right 20,000 be peo. (pounds 10.000 0- point-of-sale displays magazine leaflets at health spas, advertisements sports events, ato. sounod 3 120.000 Total promotional budget recommend 100,000 how to spend this 80.000- 60,000 40.000- 20,000 O last year this year next year Work alone. Using all your handwritten notes, write your report. Report launching a product Introduction: Promotional activities: Recommendation: INTRODUCTION 1 The aim of this report is for to summarise our spending on Turbofizz in the last two 2 years and to make recommendations for the future budget allocations. PROMOTIONAL ACTIVITIES 3 Spending on sports magazine advertisements has risen by 150,000 Australian dollars 4 to 450,000 Australian dollars this year due as a result of an increase in advertising rates. 5 Over the same period only, we have raised spending on free samples at sports events by 6 150,000 Australian dollars to 200,000 Australian dollars because we have attracted too 7 many new customers as a result. 8 We have reduced doyn our spending on stands at trade fairs from 100,000 9 Australian dollars to 25,000 Australian dollars because trade customers are already being very familiar with the product. RECOMMENDATIONS 11 Our budget will rise up to 800,000 Australian dollars next year. I recommend 12 cutting the amount we spend on free samples and starting off advertising on television 13 in order to reach a wider public. 10 very a SILEN Slimchocs Low-calorie chocolate 5 Work in pairs. You work in the marketing department of Slimchocs, a company which makes low-calorie sweets. Your line manager has asked you to write a report on the promotional budget. Look at the information below, on which you have already made some handwritten notes, and answer these questions. 1 How has spending on different types of promotion changed between last year and this year? 2 What can you say to complete the comments on the first chart (you will have to invent ideas)? 3 How has the total budget changed, and how will it change next year? What recommendations can you make for spending next year? 50.000 Slimchocs - promotional spend very successful last year this year 40.000 30,000 not very reaching SUCCESSFUL right 20,000 be peo. (pounds 10.000 0- point-of-sale displays magazine leaflets at health spas, advertisements sports events, ato. sounod 3 120.000 Total promotional budget recommend 100,000 how to spend this 80.000- 60,000 40.000- 20,000 O last year this year next year Work alone. Using all your handwritten notes, write your report. Report launching a product Introduction: Promotional activities: Recommendation

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