Question: I need help please with the questions. 38) Using segmentation by size, which type of organization would least likely be contacted by a field sales

I need help please with the questions. 38) Using

I need help please with the questions. 38) Using

I need help please with the questions. 38) Using

I need help please with the questions. 38) Using

I need help please with the questions. 38) Using

I need help please with the questions. 38) Using

I need help please with the questions.

38) Using segmentation by size, which type of organization would least likely be contacted by a field sales person visiting the organization's place of business? A) Large business B) Small business C) Government entity D) Medium size business 113) An advertisement that focuses on the peace of mind a product delivers is based on which type of segmentation? A) demographic B) geodemographic C) benefit D) usage 72) The top manager at a local pizzeria believes the advertising and other marketing communications, "don't do much good." Which method of communications budgeting will the manager be most likely to use? A) Payout planning B) What we can afford D) Meet the competition C) Percentage of sales 53) A company decides to budget enough money to increase sales by 5% in the coming year. Which method for developing a marketing communications budget is being used? A) Percentage of sales B) Meet the competition C) Objective and task D) What we can afford 79) Which best describes product-specific research? A) Discovering the major selling idea for a good or service. B) Specifying the ideal target marketing for an item. C) Identifying the type of consumer best matched to a product. D) Examining the characteristics of an economy that relate to a product's sales. 104) Product usage is segmentation based on: A) marketing to companies based on demographics related to consumer characteristics. B) the NAICS code. C) selling items based on geographic location. D) marketing to companies that use the same good or service, but in different ways

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