Question: I need help trying to determine if I am completing the Sensitivity Analysis example correctly. Projecting Sales Volume Non-Customers Customers Source Definitely would buy 30%

I need help trying to determine if I am completing the Sensitivity Analysis example correctly.

Projecting Sales Volume Non-Customers Customers Source Definitely would buy 30% 40% % of "Denites" who actually buy 10% 30% "Definite" Purchases 3% 12% Probably would buy 32% 22% % of "Probables" who actually buy 10% 30% "Probable" Purchases 3% 7% Trial Rate {"Definite" + "Probable") 6% 19% Target households (MM) 30.0 Penetration. % of target households 100% Awareness of pizza product ACV distribution Adjusted Trial Households 0.0 0.0 Total trial households (Non-Customers + Customers) 0.0 % of households repurchasing (Excellent) Repeat purchase occasions [ Total purchases (Trial + Repeat) - Retail selling price $12.38 Retail sales volume $0.0M Retailer gross margin TruEarth sales volume $0.0M Sensitivity analysis Variable 2 Variable 1

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