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BUSINESS & PROFESSIONAL COMMUNICATION MID TERM PROJECT Spring 2021 Write a Business Communication Manual that will be presented to Borough Bank Branch Management as a tool that can be used to enhance communication between employees, and also with customers. The manual should provide an overview of the communication concepts and strategies that could increase the efficiency of the branch, while promoting a more harmonious work environment through improved knowledge of the importance of communication. This manual should include a one-sheet that outlines how employees can communicate effectively. Think of it as a tip sheet, or even a flier. It can be creatively designed, or it can be bullet points. It can also include graphics. This one-sheet will be something that employees would potentially have on display in their work areas, and that could be posted in common areas such as lunch rooms. It should be a quick- reference for how to communicate expertly. The manual can include any trainings or workshops that you think would be helpful for employees as well. Since you have some initial correspondence from key team leaders (the Borough Bank email assignment), you should include a quick assessment of the social styles and leadership styles currently at play, and how to best manage and coach these styles to be more effective with their communication. This is an opportunity for you to be creative and strategic, while applying the principles that have been discussed in Chapters 1, 2/5 (social styles), 4, 6 and 14. Key to this assignment is precise, informative writing, strong presentations and the application of core principles. I will look for specific terminology, along with descriptions, from Chapters 1, 2/5 (social styles), 4 and 6. The proposal should include no fewer than 15 key concepts: three four from each chapter. Since Chapter 14 is about writing, the main evaluation of application here will come from writing mechanics, use of language and grammar, and document format. However, do include key concepts about email writing that will be useful for bank employees dealing with customers and with each other. This is a practical assignment that allows you to translate what you have learned during the first part of the semester into a guide for communicating well at work that anyone could use. The communication plan should include front matter (a cover page), 5-6 pages of content, and back matter (bibliography, appendix, etc). The primary source will be the course text, but you can also refer to the articles we have read, as well as your own supplemental research. Any outside research can include business trade publications such as The Wall Street Journal, The New York Times, INC., Fast Company, etc. The paper should be uploaded onto Blackboard. Select one group member who will upload, and let me know in an email who that group member will be. This project culminates with a 10-minute group presentation. Everyone should be on video when your group presents. There will be a peer group evaluation due after presentations