Question: I need helping in presenting a proposal to garner support from partners in an imaginary family business. I am an up-and-coming manager in ,y imaginary

I need helping in presenting a proposal to garner support from partners in an imaginary family business. I am an up-and-coming manager in ,y imaginary family business, which is run by older family members who are sometimes stuck in a small business mentality. I have an idea that I feel can take the business international and greatly increase sales. I'm trying to Present a proposal to get support and funding for my new company venture.

I need a name for my company and a product. For instance, if you are interested in fashion, come up with a fashion company name and a name for your new product. Do some basic research on your target market, and choose how you want to go international (e.g., exporting, licensing, joint venture, direct investment). Think of the project as if you are pitching your idea at a board meeting.

This is not a formal business plan where you need to convincingly worth of facts and figures. Instead, this is a proposal where you are trying to get buy-in from other family members in the business. The PowerPoint presentation should properly present your proposal. Make it visually appealing by including at least two images, charts, or visuals.

Include the following components in your presentation.

  • Describe the type of business product or service.
  • Explain the business objective of the international venture. What is the need?
  • Analyze and describe your target market for the international expansion.
  • Explain the dominant cultural characteristics in the region where you want to expand. Explain your chosen method of going international. Show options for finding new customers, distributors, production facilities, and/or partners.
  • Describe training and knowledge needs for the international venture. How will you prepare managers for intercultural management in a new region?

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