I need to study , please help thank you

Plan Background online Yoga lesson

let more people join the online course

Step 2(a): Identify and analyze my audience(s) Primary audience (Who would receive my message?) : This online lesson is provide to the people

Secondary audience (Who should I inform, notify or seek approval from but they do not need to give me any response?) : It is also suitable for other yoga leaners so our members could also share message to their "yoga friends", even they are not our member

Hidden audience (These people may have a chance of receiving this message although I do not include them in this communication. OR I is this would include someone communication, but I would hide him/her from my target primary and secondary audience.) Instructors so our primary audiences are supposed that already learned yoga before, it will be our members.

Key person(s) (Who have the power or authority to give me the response I desire in this communication?)

My Bose

Step 2(b): Analyze their different needs

Their informational needs (what information do they need to know from my message?)

Their motivational needs (what should I say to motivate them, if needed?)

Their practical needs (how should I communicate to achieve the best effect?) Practical needs: There are many interruptions and time limits that are difficult for the audience to read the message. Therefore, we wrote the main points in the main points to improve readability. We also avoid writing each item in detail, but just point out the main points and briefly talk about general information.

Step 2(b): Assess my credibility in the eyes of my audience

How high is my credibility to them? If not high enough, how can I enhance my credibility

Do I need to motivate them? If yes, how? Use "carrots" or "sticks"?

Step 3: Choose appropriate tone casual tone Since our studio claim that the relationship between us should be closer

Step 4: Choose appropriate channel

I. Our studio will choose email to be the channel present the massage to a group of people. It is the effective and convenient way to conduct the important information detailed and diver out.

II.

Step 5: Compose the message What do I plan to include in my message? The order of presenting information is not important at this stage. I only need to collect ideas. How should I organize it? Now, I need to organize my ideas wisely and strategically to achieve my desired response(s).

I select e-mail as the appropriate pipeline, and I'll ask them questions to get their attention at the e-mail starts .

Step 6: Identify possible barriers and try to overcome them before or during the communication

possible barriers

suggested solutions

Step 7: Deliver It When? Where?