I urgently need an answer, please never used before and not in a photo, I always give my vote, as long as the answer is not plagiarized. Please read the full question. Thanks in advance.

The new management of an old established company is facing problems. Currently, the company is not profitable and, in the opinion of management, operates inefficiently. The company sells a wide line of equipment and supplies to the dairy industry. Some items it manufactures and many wholesales to dairy companies, creameries, and similar plants. Because the industry is changing in various ways, survival will be more difficult in the future. In particular, many equipment companies are bypassing wholesalers and selling directly to dairies. In addition, many of the independent dairy industries are being absorbed by large food chains.

How could business research help the new management make the right decision?