Identify a true statement about loss$-$leader pricing.

Question $4$Answer

a$.$

Retailers use a high pricing strategy to send consumers a message about the exclusivity of a product.

b$.$

It is applicable on all products sold in a department store.

c$.$

It captures as much of the market as possible through permanent rock$-$bottom prices.

d$.$

Retailers place a handful of items that are priced temporarily below cost at the back of their store.