1. Identify and describe United Airlines' strategies. Develop strategy utilizing the strategies developed from your matrices, construct a Quantitative Strategic Planning Matrix (QSPM) (Most important analysis). Be specific in terms of strategies. You should have at least three strategies including one that states "keep current strategy".

2. Present detail 3 recommendations for United Airlines and include justification for these recommendations. Compare and contrast your recommendations to actual strategies planned by the company.

Answer rating: 100% (QA)

Marketing Mix of United Airlines analyses the brandcompany which covers 4Ps Product Price Place Promotion and explains the United Airlines marketing strategy As of 2020 there are several marketing str... View the full answer