Question: Identify Key Touchpoints: What interaction points does the customer have with the brand at each stage? ( e . g . , website, social media,

Identify Key Touchpoints:
What interaction points does the customer have with the brand at each stage? (e.g.,
website, social media, advertisements, customer service) Document the digital
touchpoints within each stage of the journey (e.g., advertisements, search results,
homepage, search function, product pages, reviews, shopping car

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