Question: Identify the challenges faced by service marketers. ( Check all that apply. ) Multiple select question. Accommodating fluctuating demand when capacity is not fixed Defining

Identify the challenges faced by service marketers. (Check all that apply.)
Multiple select question.
Accommodating fluctuating demand when capacity is not fixed
Defining and improving service quality even though products are intangible
Communicating a relevant and consistent image to customers
Designing and effectively testing new services that cannot be cocreated by customers

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